Download and Read Does Your Brand Need a Spanking? Online Book PDF
ByAndrea F. Fitting Ph. D.
Total Buying
5
If you're not getting your fair share of the market, despite the fact that your products and services are outstanding, your brand might need a spanking. This is a book for Challenger Brand owners and managers who might have what it takes to take whip-in-hand and move their brands into the limelight.
“A book is the only place in which you can examine a fragile thought without breaking it.” –Edward Morgan
Synopsis
If you're not getting your fair share of the market, despite the fact that your products and services are outstanding, your brand might need a spanking. This is a book for Challenger Brand owners and managers who might have what it takes to take whip-in-hand and move their brands into the limelight.
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